Marketing & PR freelancer

Dear freelancer, For a client of ours located in the Hague, we are looking for a marketing and PR consultant; An exciting opportunity has arisen to join as a Marketing & PR Marketing Consultant . You will be responsible for advising the leadership team in all aspect related to communications and working in alignment with Sales Director and Commercial Strategy Director. You will be responsible for planning and executing the Go To market campaign for our solutions, increase market awareness and support sales activities, in line with the regional and local market strategy. What you'll do o Lead-Generation o Work closely with sales teams to implement an effective end-to-end lead generation process o Plan and execute effective campaigns across all customer segments o Creation & delivery of Digital Comms (Newsletters, alerts, blogs etc.) o Measurement & reporting on campaign effectiveness o Events o Ownership of event calendar in The Netherlands o End to End delivery of the events, including coordinating sales & marketing to ensure full alignment on objectives, strategy, delivery plan o Liaison with suppliers / agencies & event organisers o Evaluate post-event results to drive continuous improvement in the company event strategy o Digital marketing support o Websites - increased traffic, usability, lead capture and engagement. o Social media / social marketing programmes o Budget Management Public Relations o Define and agree PR plans o Management of PR agency o Responsibility for content output o Crisis Communication - work with leadership team to regularly and pro-actively identify business risks and issues and ensure appropriate steps to mitigate risks are in place and timely remediation of issues Who are you o Minimum 7 years' experience in B2B marketing o Strong commercial awareness, ability to work effectively with sales teams o Excellent written and verbal communication skills in Dutch and English o Fluent in both English and Dutch language o Prioritization based on sound commercial judgment o Relevant experience across a range of communications disciplines in a complex matrix structure organisation o Program management skills and the ability to take ownership of a project from start to completion What do we offer? A fulltime (4-5 days/week) job. You will become part of highly motivated team with a pleasant working atmosphere, prestigious clients and an international environment. There will be opportunities to share your knowledge with other colleagues across Europe. The role also provides a great opportunity to develop personal skills and reap the rewards of hard work. We offer an attractive and competitive compensation. Interested? Reply now by sending your Resume (CV), motivation and indication of hourly rate to [email protected]